Managing, building and retaining relationships are vital elements of business success. Delivering outstanding, professional service to your prospects, customers and business contacts builds dependable and profitable relationships. In a team environment, managing all the details and touch points associated with those relationships can be particularly challenging, especially in a shared, workgroup environment. ACT! Professional for Workgroups ensures these challenges are met cost effectively.

Designed from the ground up with a workflow optimised for workgroups and sales teams, ACT! Professional for Workgroups gives users an intuitive, yet powerful, way to capture and share information in a collaborative environment. This proven technology, used by millions worldwide, enables business teams to benefit from using ACT! Professional for Workgroups in the following ways:

• Streamlining sales operations.
• Boosting sales results and profitabi.iity E Enabling efficient team collaboration and scheduling.
• Enhancing employee and customer satisfaction and loyalty.
• Gaining insight into the business through easy access to comprehensive contact and customer data.
• Minimising risk by adopting a proven technology that is secure and scalable.

Target New Prospects
You can use ACT! to easily analyse historical sales trends, understand the profile of your best customers and, using this information plah effective marketihg and sales campaigns.

Generate Leads
ACT! is a comprehensive tool for marketing, you can quickiy and easily use existing information or import bought-in data for direct mailshots, faxshots and e-mail communications. For example, select groups of prospects you wish to mailshot and, with the superb integration with Microsoft Word and Outlook, create an effective direct mail campaign including html e-mails.

Convert Leads to Sales
With its own built in sales process system or by designing your own system you can track all communications with the prospect, ensure maximum service levels are maintained through the sales cycle and close business quickly and efficiently. Built-in reporting improves accuracy of sales forecasts for a single team member or the whole sales team.

Improve Customer Relations
ACT! automatically tracks all communication with your customers including mail shots, letters, meetings, phone conversations and, when linked with Sage Instant Accounts, Sage Line 50 or Sage MMS, also provides essential financial information. This ensures a professional interface with your customer and lays the foundation for a long-term relationship and additional sales.

Accounting links available January 2005.